This initial training, a whole range of support is provided, free of charge, to platform customers. The advice will not be limited to technical matters, but you will have a real dropshipping mentor who will accompany you on a daily basis.
How to get started in dropshipping?
Now, it’s time to get down to business and answer the question everyone is asking: how do you get started in dropshipping? Starting this type of e-commerce activity is not that complicated, but it does not happen with the snap of the fingers. There are a few key steps to follow before you start to maximize your chances of success. We start right away. In the websites like asos you can have the best deal.
- Choose the type of store (single-product, themed, etc.)
- Before you even choose what you want to sell on your dropshipping site, you will first have to think about your store model. Three possibilities are available to you:
- Mono-product (a single product present with its variations)
- themed (several products belonging to the same niche)
- generalist (several products in different universes)
E-commerce stores based on a single product or single product are a rising trend in 2020. If you are new to dropshipping, we advise you to opt for this type of store because a single reference allows you to focus on a specific clientele and avoid scattering. In the example below, this is a site that only sells wireless headphones.
In general, these sites contain a single page which must be well laid out to promote the product with convincing arguments. Single-product stores can help you build a more impactful message and gain more attention from potential targets. Finally, a single-product site also requires less work in terms of management.
Themed or multi-product stores are also recommended if you already have a very precise idea of your positioning and it makes sense to offer several references belonging to the same atmosphere. For example, the high ticket dropshipping store shown below remains in the same niche, namely the swimwear market, but it offers several different collections.
A site based on a themed version has the advantage of creating the need more easily for the customer who will be encouraged to complete his collection or buy several sets.
Contrary to what one might think, general home decor dropshipping sites (multi-product and multi-universe) do not allow you to make more sales. Put yourself in the shoes of the visitor who may be confused between children’s toys, office furniture, telephones and spices.
Wanting to do too much can destroy your brand identity and cloud the consumer’s mind. In addition, the multiplication of product lines and extensive diversification considerably increase your workload. In addition to the many product sheets to complete, the purchase of traffic from your customers will be more complex because you will have several markets analyzes to perform.Although we recommend that you go to a single or themed product store to start with, that doesn’t mean that general dropshipping stores don’t work. Some are even very successful. It all depends on the direction and strategy of your business.